Approved Education

Killer Marketing for Contractors

Provider: Hanley Wood Exhibitions - World of Concrete
Discipline: Ethics & Business Practices
Credits: 1.5

Are you pulling in the “right” type of customers? Are marketing efforts providing bottom line results? In this session attendees will define the components of marketing and learn how to build a marketing plan that yields results.
1. Discuss the value of marketing and why it is critical to success
2. Assess the company in relation to the key components of marketing
3. Build a marketing plan for the company
4. Evaluate the return on investment from the marketing plan

For more information or to register please contact Bonnie King at bking@hanleywood.com, 972-536-6416 or visit www.worldofconcrete.com.

Future Dates & Locations